Do you want to do multi-5 or 6-figure launches? So did our client. Except there was a problem. Their entire audience was on social media and they were stuck on ~300 email subscribers for weeks. They understood how fickle the social media algorithms can be and it was...
I've got a bone to pick with how most people write their emails. You spend all this time creating great content. You hit send every week like clockwork. But then—nothing! Crickets chirping on the other end. Why? Because you forgot the most important part… Guiding the...
“Bob, listen…” “I know what I'm doing, Joe!” Bob was famous for two things: making the best apple pies and never, ever listening to anyone. So, Bob decided to bake his famous apple pies for the town fair. He was there… baking and baking. The kitchen was a mess, flour...
A newsletter strategy is something that a lot of people get wrong. They send newsletters that are random, unorganised and have nothing to do with the customer journey. Especially emails that just EDUCATE your audience. Which creates this constant loop of sending...
Sending out email after email and getting minimal response is frustrating, isn't it? Here’s a disgustingly disappointing stat: Only 20% of marketing emails get opened. And from those, a mere fraction of clicks. And a bunch of sales, if you’re lucky. That's not only...
I get it. You want more sales and conversions from your emails. But constantly hitting that send button and hoping for the best isn't working. Crickets in your inbox when you expected $$$ is beyond frustrating. What stings the most is seeing a competitor smashing it...